Visuals built to drive engagement and streaming for music artists under Sony Music.

For

The Orchard

Role

Animation, Print, Web Design, Creative Direction

Thanks to

Jina Lee, James Surprenant, Airene Resurreccion,

Michell Yonemitsu, and the Multimedia Design team

Jina Lee, James Surprenant,
Airene Resurreccion, Michell Yonemitsu, and the entire Multimedia Design team

hello

The music industry is hungry for creative marketing strategies, but music artists can struggle to stand out from the noise. As an intern, I partnered directly with artist managers to design brands, websites, animations, and social campaigns—helping cut through industry noise and drive chart-topping releases for artists including BLACKPINK and Jackson Wang (88rising.)

HIGHLIGHT REEL

Notable work I spearheaded or collaborated with other team members on this summer.

ASSET B: POSTER

Safety Pin Type & Maximalist Collage

A multi-platform social media campaign for the band Wave to Earth that amassed 200K interactions across TikTok and Instagram, with 64 placements and 1.3M impressions.

~ 64 placements

~ 1.3M impressions

A brand identity for a songwriting camp in Madrid sponsored by Sony Music.

Animated lyric videos and visualizers out in the world.

The Lonely Sea — Morton Block & Matt Block


EUSKOPRINCESS — Totosaki

Maria Dapaz – Lágrimas De Estrelas

"Thank you, sincerely. I was just happy to have some support in keeping the momentum going. We were really touched by how Chloe interpreted the song. The video looks amazing, and I especially love the detail of using [the singer] Mort's handwriting. Incredible work."

Matt Block, Cofounder of LA Reserve Records on The Lonely Sea lyric video

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